CityMag Trend Edit: Embroidery

April 5, 2015

You don’t need to lay down a few thousand for an off-the-runway embroidered something-something to take part in this season’s Gucci-fuelled embroidery trend. Instead, step into Rundle Mall and spend a day visiting the vast array of diverse retailers to get everything you need – from statement pieces to staples –  to build your on-trend, new season wardrobe with ease.

Art direction and styling: Sharmonie Cockayne
Photography: Emmaline Zanelli
Assistant: Yasmin Martin
Model: Keana, Pride Models

↑ Phoenix jacket by WRANGLER from GENERAL PANTS $149.95; Long sleeve ruffle knit by VERONIKA MAINE $139.00; Floral earrings by LOVISA $37.99


↑ Langham in khaki by KURT GEIGER from DAVID JONES $275.00

↑ Princess Persia dress by THURLEY from DAVID JONES $799; Earrings by LOVISA $15.99

↑ Oaxacana 45 veau velour/patent shoes by CHRISTIAN LOUBOUTIN from DAVID JONES $1,375.00

↑ Paris Tribe SS tee by STUSSY from GENERAL PANTS $49.95; Stretch seamed bodice by VERONIKA MAINE $189.00; Skirt by CUE $179.00; Mariko in black neoprene boots by WITTNER $299.95; Gess MM Mini Hoop Stone earrings by LOVISA $11.99

↑ Square albion dots totes bag by SOPHIE HULME from MYER $1,550

↑ Multi spirit SS Light tee by INSIGHT from GENERAL PANTS $44.95; Satin wrap skirt from COUNTRY ROAD $199.00; DB tailored jacket from COUNTRY ROAD $349.00; Herald in beige boots by WITTNER $289.95; Gess MM Mini Hoop Stone earrings by LOVISA $11.99

↑ Felixx black nappa jacket by WITTNER $499.95; Embroidered floral blouse by COUNTRY ROAD $199.00; Drapey pleated overall by VERONIKA MAINE $249.00; Hombre black sliced cobra shoes by WITTNER $299.95; Gess MM mini triangle earrings by LOVISA $11.99

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